CHAPTER ONE

The first chapter of AVILLAFRANCISKA’s bedlinen collection is rooted in the richness of historical Scandinavian materials and fragments of centuries-old damask weaving traditions. The textile collection is centered around time-honoured jacquard patterns, reinterpreted through a refined, tone-on-tone colour palette and a deep respect for the exquisite detailing and embedded narratives of the past, allowing each pattern to unfold through an artistic, contemporary lens shaped by emotional connection. These textiles elegantly blend craftsmanship and narrative across time and tradition, weaving history into modern form with an emphasis on sophistication, beauty, and enduring quality. At its core, the collection reflects a deep appreciation for cultural heritage craft and artistic expression, brought to life through thoughtful design and poetic textile-making.